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Tuesday, June 27, 2006

Nintendo is Back on the Big Screen - And its not the Wizard or Mario Bros.

The hot-selling Nintendo DS(TM) will make its motion picture debut in the
upcoming teen spy thrillerStormbreaker. Nintendo has signed an agreement with
the film’s producers that will turn the Nintendo DS into the ultimate spy
gadget. Stormbreaker is based on the first in the popular Alex Rider series of
books by Anthony Horowitz, which have sold more than 10 million copies

After the murder of his uncle and guardian, the MI6 British spy agency
recruits the reluctant 14-year-old Alex Rider to take over his uncle’s mission.
Like any good spy, during training he receives his key piece of gadgetry: a Hot
Rod Red Nintendo DS. He also gets several game cards that transform his DS
into an eavesdropping device, a wiretap detector or a smoke bomb.
“Along with
writer Anthony Horowitz, we asked ourselves how the Secret Service would get
secret tools into the hands of a 14-year-old spy,” says Peter Samuelson, who,
with his brother Marc, produced the film. “Nintendo DS is the perfect fit:
Alex’s spyware hides in plain sight. Audiences will be thrilled to see how it
helps Alex get out of a host of heart-pounding predicaments.”

Stormbreaker is scheduled for release in the United Kingdom on July 21
by Entertainment Film Distributors, in the United States on Oct. 6 by The
Weinstein Company and worldwide from August by leading local distributors. The
film stars Alex Pettyfer as Alex Rider, with Sarah Bolger, Robbie Coltrane,
Stephen Fry, Damian Lewis, Ewan McGregor, Bill Nighy, SophieOkonedo, Missi Pyle,
Andy Serkis, Alicia Silverstone, Ashley Walters and Mickey Rourke.

“The agreement is a perfect marriage of two hot entertainment
properties,” explains George Harrison, Nintendo of America’s senior vice
president of marketing and corporate communications. “And while the Nintendo DS
is one of the most versatile gaming systems available, we unfortunately have no
plans to make any DS spy-related functions available to the


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